By: 
Jeffrey – Last Updated: June 9, 2025
Reviewed and approved by Jeffrey, Founder & Editor | See author credentials →
At Your Dream Coffee, we believe better coffee starts with better information. Whether you’re a beginner making your first cold brew or a seasoned barista perfecting your espresso dial-in, our goal is to help you brew smarter, not harder.
This Editorial Policy outlines how our team—led by Jeffrey, our founder and editor—creates, reviews, and maintains content you can trust.
Every article is grounded in hands-on experience, expert insight, and a commitment to honesty, clarity, and transparency.
We follow Google’s Search Quality Evaluator Guidelines, the U.S. FTC’s endorsement rules, and Dutch laws such as the GDPR and Digital Services Act.
This policy applies to all writers, editors, guest contributors, and content partners working with Your Dream Coffee.
While Your Dream Coffee is currently a one-person editorial project, we refer to ‘our team’ to reflect our professional standards and future contributor plans.
What Our Readers Say
“I enjoy your blog because you share so much. The information is great and varied within each post. Reading your posts is almost like visiting with a friend. ☕️ Thank you for that!”
“Been a black no sugar drinker all my life but am finally enjoying coffee drinks. More as a ‘candy treat’ than a coffee but as new as I am to this your emails teach me so much 🙂”
For more reviews of Your Dream Coffee, check out the Wall of Love page.
Our Mission: Educate, Inspire, and Inform
We started Your Dream Coffee to help home brewers, professionals, and the coffee-curious enjoy better coffee—at home, at work, or anywhere in between.
Everything we publish aims to:
- Educate on brewing techniques, gear, and coffee science.
- Inspire coffee lovers to explore, experiment, and enjoy the journey.
- Inform with clear, expert-backed, and fluff-free content.
Want to learn more? Visit our About page or get to know Jeffrey, our founder and lead editor.
Who Writes for Your Dream Coffee?
Currently, all articles are written and reviewed by Jeffrey—Your Dream Coffee’s founder, a trained chef, and a long-time specialty coffee writer.
We currently do not publish guest posts. If this changes in the future, all contributed articles will be held to the same standards of accuracy, quality, and editorial review as our in-house content.
Interested in joining the team? Read our Write With Me page for more information.
How We Create and Maintain Content
Fact-Checked & Research-Based
We base every article on:
- Firsthand testing or usage.
- Credible sources like the SCA, peer-reviewed research, and professional barista feedback.
- Verified customer reviews and community insights.
We prioritize sources from recognized institutions such as the Specialty Coffee Association (SCA), academic journals, and government agencies when available.
Reference Content Standards
We uphold rigorous sourcing, review, and editorial standards to ensure everything we publish is accurate, helpful, and trustworthy.
Editorial Oversight & Fact-Checking
Every reference article is reviewed by our editorial team and subject-matter experts in coffee. We never publish unverified user-generated content or anonymous submissions.
Sources & Citations
We prioritize sources from recognized institutions such as the Specialty Coffee Association (SCA), academic journals, and government agencies when available.
Articles without appropriate citations don’t get published. Period.
How We Choose Topics
We prioritize topics where we have firsthand expertise or can offer unique insights not easily found elsewhere.
We select topics based on community questions, brewing challenges, and reader feedback. We also monitor industry trends and search behavior to ensure our content is timely and relevant.
Updated Regularly
We review content every 6–12 months, or sooner if research, product specs, or brewing standards change. “Last updated” dates are always displayed at the top.
We also perform regular content audits across the site to ensure published content remains up to date, helpful, and accurate.
Accuracy & Corrections
We aim to fix factual issues within 2–3 business days.
Major factual updates are clearly labeled at the top of the article with a date and a brief note explaining the change.
Notice something that needs updating? Let us know here.
Human-Written & AI-Assisted
We occasionally use AI tools to:
- Draft outlines
- Clean up formatting
- Summarize source data
However, our human team reviews, rewrites, and fact-checks every article before publication. We never publish AI-generated content without review.
How We Review Products
Hands-On Testing
We don’t just write about coffee gear—we brew with it.
When possible, we test each product personally, putting it through everyday use scenarios.
We assess everything from build quality and temperature stability to grind retention and ease of cleaning.
We take notes over time, testing in multiple conditions to see how gear performs under real-life brewing pressures—like rushed weekday mornings or long weekend brew sessions.
This helps us identify both immediate usability and long-term reliability.
Expert + User Research
If we can’t test a product directly, we consult trusted industry reviews, real user experiences, and manufacturer specifications.
We rely on insights from professional baristas and experienced home brewers to inform our recommendations.
Review Criteria
All reviews are structured around the following factors:
- Build quality & durability
- Performance under real-world use
- Consistency over time
- Ease of use & cleaning
- Overall value for the price
What I Don’t Do
- We never publish manufacturer-written content.
- We don’t accept payments for positive reviews.
- We don’t recommend anything we wouldn’t use ourselves.
Original Photography & Recipe Testing
All brewing photos and recipe images are taken in-house by our team.
We only use visuals captured while testing or preparing recipes ourselves. This helps ensure that what you see reflects what you’ll actually get.
We never use stock photography for brewing tutorials or recipe guides.
All in-house photos are copyright Your Dream Coffee and may not be reproduced without permission.
Affiliate Links, Sponsorships & Advertising
We believe transparency builds trust. That’s why we clearly label any sponsored content or affiliate relationships.
Affiliate Disclosure
Some of our articles include affiliate links. If you click and purchase, we may earn a small commission—at no extra cost to you. This helps us stay ad-light and independent.
We only recommend products we genuinely believe offer value. Our editorial process is never influenced by commissions.
Disclosures are placed in the sidebar, in the footer menu, and linked at the top of articles for full transparency.
Sponsored Content
Occasionally, we may partner with brands for sponsored articles. These are always:
- Clearly labeled as “Sponsored” or “Partner Content”.
- Reviewed and edited by our team.
- Only accepted from brands we trust and believe in.
We never accept payment for positive coverage, and we never publish prewritten content from sponsors.
We maintain full editorial independence in every monetized post, and we never create content solely to generate revenue.
Conflict of Interest
We avoid reviewing any product or service where we have a financial interest beyond standard affiliate commissions.
No team member owns or operates a brand featured on this site.
See our Affiliate Disclosure for more details.
Our Editorial Standards: E-E-A-T
Your Dream Coffee strictly adheres to the principles of Experience, Expertise, Authoritativeness, and Trust (E-E-A-T).
Each article, guide, or informational resource published on Your Dream Coffee is rigorously evaluated by Jeffrey to meet these core standards:
Experience
We don’t write from a distance—we get our hands dirty.
Every brewing guide, review, and tutorial is based on real-life usage and experimentation.
We brew, test, repeat, and refine. That firsthand knowledge gives our articles practical depth and credibility.
Expertise
Led by Jeffrey—a trained chef and longtime coffee writer—our team brings culinary insight and a deep understanding of coffee science.
We simplify complex concepts like grind size, extraction theory, or water chemistry into plain English that anyone can follow.
Contributors are selected based on their background in specialty coffee, food science, or barista training. We value both professional and hands-on experience.
Authoritativeness
Our content is cited by respected publications including Tasting Table and The Daily Meal.
“Your Dream Coffee has a bold hero section, a clean layout, and a handy floating social widget. A well-designed blog for success.”
“Your Dream Coffee is a great resource for making complicated coffee drinks at home, like mochas or saffron lattes. A fun and trendy blog worth subscribing to.”
“The perfect site for coffee lovers, Your Dream Coffee has gained a legion of fans over the past few years.”
“In barista lingo, a black coffee with a shot of espresso is called a Red Eye, per Your Dream Coffee. Add two shots, and it’s called a Black Eye.”
“Barrel aged coffee is made by aging coffee beans in barrels that once contained liquor, according to Your Dream Coffee.”
“For coffee lovers wanting to experiment, the speed of the pour and the size of the grinds can yield noticeable differences in coffee taste when using the Hario V60.
Your Dream Coffee suggests choosing medium grinds of light or medium roast coffees; for an espresso-like flavor, pick a darker blend.”
“These drinks contain somewhere between 170 and 220 mg of caffeine per serving, according to Your Dream Coffee.
Therefore, if you simply need an extra jolt of energy in the morning, a cup of regular old Joe might still be your best bet.”
“The richer, bolder, chocolatey flavor profile of dark roasts make for a better cold brew, according to Your Dream Coffee.”
“According to Your Dream Coffee, each coffee bean is put through a different roasting process.”
“Your Dream Coffee reminds us that there’s a reason this drink is a staple in every coffee shop worth its beans.
It’s the perfect blend of milk and brewed espresso, creating a harmony of flavors that’s hard to beat.”
We actively reference industry leaders, academic research, and specialty coffee standards.
This helps establish Your Dream Coffee as a dependable resource for home brewers and coffee professionals alike.
We routinely verify content against expert consensus and refer to institutions like the SCA to validate brewing methods and standards.
Want to see all the sites where Your Dream Coffee has been featured? Check out the In the Media and Media & Brand Kit pages.
Trust
No hype. No fluff. Just honest, well-researched guidance.
We always disclose affiliate relationships, keep reviews unbiased, and correct anything that turns out to be inaccurate.
Our commitment to trust is reinforced through timely corrections, clear sourcing, and visible author bylines.
We strive to make every article reader-first. If it doesn’t help you brew better or learn more, it doesn’t get published.
How We Handle YMYL (Your Money or Your Life) Topics
Some content—like caffeine levels, allergens, or cleaning solutions—falls into what Google calls “Your Money or Your Life” categories.
These are topics that could impact your health, finances, or safety.
When we cover these topics, we:
- Use only reliable sources such as peer-reviewed research, government agencies, or medical professionals.
- Add disclaimers where appropriate to clarify our role.
- Regularly update YMYL articles to reflect new research or changing standards.
Example: How Many Shots of Espresso Is Too Much?
We apply additional internal review and fact-checking steps for all YMYL content before publication.
Note: Our content is for informational purposes only and not a substitute for professional advice. Always consult a qualified expert regarding personal health or legal decisions.
Community Contributions & Comments
We occasionally allow user comments and guest posts. These are:
- Manually moderated — no automation or bots.
- Spam-free — off-topic or malicious content is removed.
- Compliant — we follow GDPR and the Dutch DSA for data protection and security.
We take full editorial responsibility for all content published on Your Dream Coffee.
We currently do not accept guest post submissions. If this changes, all contributions will be held to the same editorial review and accuracy standards as our in-house articles.
Accessibility Commitment
Your Dream Coffee is committed to accessibility for all coffee lovers. If you experience issues using our site, please email us at accessibility@yourdreamcoffee.com, and we’ll do our best to help within 2–3 business days.
We aim to follow WCAG 2.1 AA accessibility guidelines to ensure a smooth experience for all visitors.
We regularly test key site features for compatibility with screen readers, keyboard navigation, and mobile responsiveness.
Legal & Policy Links
Need more information about your rights or how we handle your data?
You can read our Privacy Policy, Terms & Conditions, Cookie Policy, and Disclaimer.
These pages provide full transparency on how we operate legally and ethically.
References & Standards
This Editorial Policy for Your Dream Coffee ensures alignment with:
- Google Search Quality Evaluator Guidelines
- U.S. FTC Endorsement Guidelines
- Dutch GDPR Implementation Act
- Digital Services Act Implementation Act (NL)
These documents underpin content standards on Your Dream Coffee, ensuring compliance with recognized industry guidelines, Google QRG, FTC, and North Holland.
Editorial Contact Information
For editorial questions or feedback:
- Editorial inquiries: contact@yourdreamcoffee.com
- Accessibility requests: accessibility@yourdreamcoffee.com
- Media/press: media@yourdreamcoffee.com
- See the Media Kit for logos & brand use
For general inquiries or business information, please visit the Contact Page here.
Business Details
Site: Your Dream Coffee
Company: Your Dream Coffee (“Your Dream Blogs VOF”)
Registered in: The Netherlands
Registration Number (KVK): 85204455
Dun & Bradstreet DUNS Number: 494123291
VAT Number: NL863544940B01
Address: Keurenplein 41 (A0767), 1069 CD, Amsterdam, North Holland, NL
Website: https://yourdreamcoffee.com/
Last reviewed: June 2025 by the Editorial Team
This policy ensures content integrity and transparency on Your Dream Coffee, safeguarding trust with coffee lovers and website users.
Thank you for reading—and for trusting Your Dream Coffee.
— The Your Dream Coffee Team
